Archive | August 2012

5 Characteristics To Look For When Choosing A Website Design Company

Are you looking for a web designer to get your website design projects done? Hiring a web designer is a crucial decision and there are a number of factors that should be considered while choosing a web designer for your website design projects. This article from Massachusetts Website Design company Milian Design will break down the essential 5 characteristics to look for when choosing a company to design your website.

Experience: One should find out how long their website developer or website agency has been in business and what type of projects they have worked on. There are many models for websites, and often there is someone whose past experience with a similar client type will be an advantage to you. Past experiences with similar business types should lead to quicker discovery because that website designer knows what options there are and what questions to ask. Also, make sure that your developer is working with modern technologies and best industry practices, no matter if they know your business model or not. Modern practices lead to better search engine results and good usability across multiple browser types and operating systems.

Development Skillset: Although this may be harder to hone in on, ask your website developer or website agency about their skill set and attention to best and industry standards. Ask if they are using most modern HTML coding, high quality CSS for best cross browser compatibility, smart basic search engine optimization practices, and a site that is foundational in that you can add more pages or content down the line. You may want to ask how far their technical strengths are in custom programming, ecommerce, content management system development, or other skills if you know you may need them. If you want to sell products online, you will need a website developer who has a lot of experience in ecommerce website design and development. Often, as a company uses the web more and more, business owners find they need more than one person do handle all skill sets needed for a particular website project.

Website Portfolio: A website company’s work will most often speak for itself. Decide if you like their website design portfolio. A design portfolio will show you what styles a website company can deliver and what type of features to expect in their page designs. When you look at a website design portfolio, you can form questions about those designs that may lead to a better design for you. If you see something you really like one of the website designer or website agency designs, you can point out what you like about it, what you want, and what you do not want.

Strategy: A website project requires proper preparation, attention to detail, collaboration, and more. Organization becomes as important as any of these items. You will want a website designer who can effectively communicate with you and your personnel, from project start to project completion. If you need a hand holder, hire a hand holder. If you want someone who will come in for planning meetings once a week as part of the project, hire someone who can commit to that. A website developer needs to have organizational tools in place to keep the project on time and can get all involved to meet deadlines in order to meet time goals. Ask your website developer how a project process will go and see that you can agree to meeting times and other requirements for good outcome.

Availability: If you know when you need your website to go live, make sure your website developer will be able to make him or herself available to meet your deadline. If they have many projects at once, make sure they will make your project as important and will meet your time requirements.

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Why you should hire a web developer for your eCommerce website

If you are online frequently, you have more than likely seen countless Internet advertisements offering various discounts for eCommerce web site design. That’s not surprising since eCommerce web site development has become the most popular choice for shopping cart development. In fact, owning an eCommerce web site is one of the most affordable ways of promoting your products on the Internet. It is also one of the most effective ways of targeting your audience globally and offering them full access to your products.

With an eCommerce web site, your customers can place their orders instantly through your online store and all you have to do is process and deliver their products to them. This may seem effortless but there is a slight catch. You can only build a thriving eCommerce business if you have a well-built eCommerce web site.

Your web site must be able to provide shoppers with a seamless online shopping experience. Hiring a web development team can help you accomplish this vital step.

Here are a few benefits of hiring a web developer in Massachusetts:

  • Hiring a web developer in Massachusetts will allow you to focus on the core business and take full advantage of the services they provide.
  • Provides access to a team of highly-skilled professionals who offer the best web development services such as: web site maintenance, web site management, redesigning and redevelopment of an existing web site.
  • Unlike pre-designed templates used by many designers, a professional web developer will custom design a web site from scratch that will set you apart from the competition.
  • Milian Design will build a web site that is not only shopper friendly but a web site that is also SEO friendly. Your target audience can place orders on your eCommerce site 24/7 including major holidays. A well-designed eCommerce web site can also help you generate a profitable stream of revenue.
  • An experienced web developer can create a web site a lot faster than someone who lacks necessary training in web development.
  • A professional web developer can help increase web traffic. They are experts when it comes to coding. They can help boost your web sites position within the search engines and improve web traffic.

Whether you desire to have an eCommerce or basic web site created, the web development team you choose should be proficient in CMS development, web integration, social networking application and other web based solutions. The end result of any web design project should be a well designed site that helps generate maximum return on investment.